Persuasion Project

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Analysis

@olincollege • Sponsored
Olin College Sponsored Ad

@olincollege: Appeal to Authority: Using rankings to persuade students of institutional credibility.

Rhetorical Analysis: Misc. Ad #1. This ad leverages the credibility of third-party rankings (logos) while using aspirational imagery (pathos) to attract applicants. Analysis available in the essays section.

@art_of_persuasion
Project Introduction Image

@art_of_persuasion: Welcome! Click the links in the left menu to view the full creator analyses.

Rhetorical Analysis: Project Overview. This feed is designed to replicate the Instagram experience to visualize the project's collected data.